The Baby Names That Are Far More Common in New Mexico Than Anywhere Else
Zia is the most distinctively New Mexico name in the country, given to girls there nearly 25 times more often than the national rate. New Mexico claims 10% of every American Zia from a state producing 0.41% of US births. The name comes from the Zia Pueblo, whose sun symbol appears on the New Mexico state flag — and in the birth records, it rises and falls with the decades like a measure of the state’s relationship with its own identity.
| Name | Sex | NM lift | NM births | US births | Expected at national rate | NM's share |
|---|---|---|---|---|---|---|
| Zia | F | 24.7x | 61 | 603 | 2 | 10.1% |
| Esperanza | F | 10.8x | 40 | 901 | 4 | 4.4% |
| Santos | M | 8.8x | 44 | 1,222 | 5 | 3.6% |
| Marisol | F | 7.2x | 47 | 1,594 | 7 | 2.9% |
| Araceli | F | 7.0x | 41 | 1,436 | 6 | 2.9% |
| Azariah | M | 6.6x | 66 | 2,430 | 10 | 2.7% |
| Estrella | F | 6.4x | 52 | 1,992 | 8 | 2.6% |
| Vicente | M | 5.6x | 42 | 1,828 | 8 | 2.3% |
| Xiomara | F | 5.5x | 72 | 3,175 | 13 | 2.3% |
| Daleyza | F | 4.9x | 66 | 3,307 | 14 | 2.0% |
| Luciano | M | 4.8x | 87 | 4,400 | 18 | 2.0% |
| Armando | M | 4.7x | 46 | 2,374 | 10 | 1.9% |
Which baby names are most distinctive to New Mexico?
Zia leads at 24.7 times the national rate, with 61 New Mexico girls against an expected two. Esperanza follows at 10.8×, Santos at 8.8×, Marisol at 7.2×, and Araceli at 7.0×. Every name in New Mexico’s top twelve reflects the state’s Hispanic and Native American naming heritage — there is no second tradition, no frontier cluster, no vintage-name revival. The list is remarkably unified.
New Mexico is 48% Hispanic or Latino by population, the highest share of any state, and the naming data reflects that directly. Spanish-language names — Esperanza (hope), Marisol (sea and sun), Estrella (star), Araceli (altar of the sky), Vicente, Santos, Armando — account for ten of the twelve. Zia is the exception, a name drawn from a Puebloan people, not a Spanish word.
What is the name Zia?
Zia is the name of a Pueblo people whose ancestral home sits on a mesa above the Jemez River, about 35 miles northwest of Albuquerque. The Zia sun symbol — a red circle with four groups of four rays extending in each direction — appears on the New Mexico state flag, adopted in 1925. For non-Native families in New Mexico, Zia has become a way of naming a daughter after the state’s most recognizable emblem.
The Zia Pueblo community has a complex relationship with the use of the symbol. The image appears widely on commercial products without tribal consent or compensation. Giving the name to a child is a different choice, but one that carries the same question of who the symbol belongs to and what that relationship means.
Which New Mexico names are rising and which are fading?
Azariah is climbing, from seven New Mexico boys in 2012 to 15 in 2025. Xiomara emerged from almost nothing before 2016 to 15 girls in 2025. But most of the Spanish-language names on the list are drifting downward — Estrella from 25 to 11, Luciano from 14 to 13, Esperanza from a 2012 peak to a more modest footing.
| Name | 2012 | 2016 | 2021 | 2025 | Direction |
|---|---|---|---|---|---|
| Azariah (M) | 7 | 6 | 10 | 15 | Rising |
| Zia (F) | 7 | 10 | 13 | 8 | Peaked, easing |
| Xiomara (F) | — | — | 19 | 15 | Appeared recently |
| Daleyza (F) | — | 17 | 13 | 12 | Easing |
| Estrella (F) | 25 | 13 | 9 | 11 | Declining |
| Luciano (M) | 14 | 21 | 14 | 13 | Declining |
Zia itself is easing from its 2021 peak of 13 to 8 in 2025. It has never been a common name even in New Mexico — the 2021 peak represented about one birth per month statewide — so these are small numbers, and a single year can move them considerably.
Are New Mexico’s most popular names also its most unusual?
Partly. From 2021 to 2025, New Mexico’s most common names were Liam, Noah, Mateo, Ezekiel, Elijah, and Santiago. Mateo and Santiago both rank in the top six — which doesn’t happen in Utah, Pennsylvania, or Massachusetts. New Mexico is the only state in this series where the popular list already diverges noticeably from the national one, even before you get to the distinctive-names layer.
How does New Mexico compare to other states?
New Mexico’s depth is modest — four names above 5× lift, compared to South Carolina’s nine or Mississippi’s thirty-four. What distinguishes it is thematic unity and the specific cultural weight of its top name. No other state in this series has a name that refers directly to an Indigenous people and that state’s flag.
Arizona shows a parallel pattern, with Sedona at 12.6× and a similar Spanish-language cluster. The Southwest is a naming region in the same sense that the Deep South is.
Where does this data come from?
The figures come from the Social Security Administration’s state-level baby name files, which record every name given to at least five babies of one sex in a state in a given year, drawn from Social Security card applications. The records run from 1910 through 2025. We analyzed 2021 through 2025 and required at least 40 state births and 200 national births for a name to qualify.
Two caveats. Names given to fewer than five babies in a state-year are suppressed, which is why Xiomara shows no 2012 or 2016 figure. And the files record where a baby was born, not where the family lives now.
Source: Social Security Administration — Baby Names by State
Analysis covers births 2021–2025. Published September 2026.





